Your customers now have the option to filter by variants as well.
For example, if a product has several color variants and your customer filters by a specific color, these variants are displaying with the correct variant image showing.
- No more confusion when your customer filter after color red and another variant is shown (e.g. green)
- The products shown to customers fit exactly to their filter-settings
- Less clicks for your customers to find the desired product
- Faster shopping decisions and higher purchase rates
Activation and Requirements
This is activated automatically when the Layout type on product listing pages is set to Vertical filter.